# Rosen Advertising

> Rosen Advertising is a US legal-marketing agency serving law firms with marketing automation and AI, local SEO, paid advertising, and consulting.

Canonical site: https://rosenadvertising.com/
Primary audience: law firms and legal marketers in the United States.

## Core pages

- [Home](https://rosenadvertising.com/): Agency overview and links to services, background, resources, and the Legal Marketing 101 publication.
- [Services](https://rosenadvertising.com/services/): Automation and AI, local SEO, paid advertising, and consulting for law firms.
- [Why Rosen Advertising](https://rosenadvertising.com/why-us/): Focus, experience, market-exclusivity approach, and information about Toby Rosen.
- [Client reviews](https://rosenadvertising.com/reviews/): Testimonials from law-firm clients.
- [Resources](https://rosenadvertising.com/resources/): Free tools, technical guides, and recommended services for legal marketing operations.

## Free tools and guides

- [Legal AI Model Leaderboard](https://rosenadvertising.com/tools/llm-leaderboard/): A regularly updated ranking based on the Artificial Analysis Legal Index.
- [Law Firm AI Readiness Scorecard](https://rosenadvertising.com/tools/ai-scorecard/): A free, no-email, 10-question assessment across five areas of firm operations.
- [Legal Ads CPL Calculator](https://rosenadvertising.com/tools/cpl-calculator/): A free calculator for the maximum cost per lead a law firm can pay in legal advertising.
- [Email Authentication Setup](https://rosenadvertising.com/email-setup/): Step-by-step SPF, DKIM, and DMARC instructions for law-firm email delivery.

## Publication and entity references

- [Legal Marketing 101](https://rosenadvertising.substack.com/): Rosen Advertising's publication about legal marketing, technology, AI, PPC, and automation.
- [Toby Rosen](https://substack.com/@tobyrosen): Toby Rosen's public author profile.
- [LinkedIn](https://www.linkedin.com/company/rosenadvertising/)
- [YouTube](https://www.youtube.com/@rosenadvertising)
- [Facebook](https://www.facebook.com/RosenAdvertising/)

## More context

- [Expanded site summary](https://rosenadvertising.com/llms-full.txt)